Marketing Assistant Manager for an Insurance Company
Role
As a member of the Marketing team, you will plan, co-coordinate, implement and manage the customer loyalty programs, events and customer promotions to align with the overall customer acquisition and retention strategy.
Responsibilities
- Plan, organise and coordinate all marketing activities including customer events and new customer promotions
- Copy write, copy edit, proofreading and review of contents for the marketing collaterals
- Liaise with suppliers on rewards and benefits fulfilment
- Work through all the details of execution/implementation of the marketing activities/events
- Identify potential marketing partners for customer events
- Work closely with other departments to ensure that the execution is compliant and align with the company’s brand guidelines
- Maintain an accurate database of customer records and information from customer events
- Conduct post-event analysis to assess overall effectiveness of the programs/events
- Any other jobs as assigned from time to time
Requirements
- Degree in Marketing or related business discipline with at least 2 years of experience in marketing functions preferred
- Eye for details, independent, able to multi-task and adhere to timelines
- Competent in project management, operations and implementation
- Able to communicate with different departments
- Customer service oriented
- Proficient in MS Word, Excel and Powerpoint