Role

You will develop creative and innovative digital sales tools which will enrich the pre-sales journey between the insurance agents and the customer, which ultimately supports the channels’ business targets.

Responsibilities

1. Formulate and develop impactful digital sales tools to facilitate sales force in improving their sales effectiveness and professionalism
2. Collaborate with internal stakeholders who will coach sales personnel to effectively use the sales tools developed
3. Manage the product launch process to distribution channels to ensure communication and marketing support materials are aligned with both company objectives and consumer marketing activities.
4. Collaborate and engage distribution channel stakeholders to deliver agreed marketing plans and strategies
5. Conduct focus groups with insurance agents to gain understanding of target customers’ wants, needs and motivators to ensure relevancy of product sales proposition and marketing strategy
6. Share the review with relevant stakeholders to identify areas of improvement and new marketing ideas. Support the development of new marketing opportunities that are in line with channel needs
7. Work closely with the business team to understand product mix deviations and formulate marketing plans with internal stakeholders to address the issue.

Requirements

1. Diploma / Bachelor Degree holder
2. At least 5 years of working experience in the financial industry and familiar with the guidelines and rules of the industry
3. Prior experience in insurance sales highly preferred
4. Working knowledge of technologies is an advantage
5. Excellent in presentation and interpersonal skills
6. Able to work in a fast-pace environment